While you’re creating products – we’ll keep an eye on your customers…

...then we’ll work together to best address their needs.

To quote Dr. Hamburg, FDA Commissioner (June 22, 2010),
‘focus on outcomes for individuals...honing in on the value...’

Click below for more information

• Home
• Verification/
  Adherence Programs
• Risk Management
• Safety Surveillance
• Pharmacovigilance
• Personalized Medicine
• CER
• REMS
• RiskMAPS
• Pain Management Surveillance
• Patient Registry
• Outcomes Research
• Forecasting-Formulary,
  OTC and DTC
• Competitive Identification and Targeting
• Communications Planning/Strategy
• Testing and Validation
• What We Do
• Contact Us

Competitive Identification and Targeting

M/A/R/C has spent 45 years identifying the "mind" of a consumer. This same methodology is used in M/A/R/C Rx to dig into the patient mind space. M/A/R/C Rx identifies the contributing factors to be used in patient segmentation.

After the identification, M/A/R/C Rx develops a unified message to ensure the final product we deliver to our clients is an insightful and actionable solution.

1. M/A/R/C Rx will work with you to perform opportunity assessments
2. Acceptance variability
3. Market acceptance analysis

To request more information, click here.